O at Home
Editorial Mission Statement
A Mission That Hits Home
Written for real people with real design needs and challenges, O at Home resonated with readers immediately:
- 800,000 bought the first issue (200,000 over rate base)
- In an editorial survey, 96% said they plan to purchase the next issue
- In the Spring 2004 issue, nearly 18,000 readers responded to our successful “Heavenly Home” added-value program